THAIHONGDA CHEMICAL CO.,LTD unique SELO platform for conducting lead optimization is a tool for comprehensive multi-property/activity modeling, optimization, and virtual screening to select novel small molecule drug candidates with well-balanced potency and ADME (absorption, distribution, metabolism, and excretion) properties. Combined with synthetic and medicinal chemistry, with CADD for lead optimization, this platform enables our clients to cost-effectively develop patentable drugs.